Focus on Health, a New Zealand innovation challenge began in April 2009 and runs over 12 months with two rounds.
It offers the opportunity to fast track the commercialisation process of New Zealand health solutions into thee United States. Developed by New Zealand Trade and Enterprise, The Challenge offers the chance to win a share of over $800,000 of in-kind and cash prizes, and access to mentoring, local and international partnership opportunities, and a world-class network of useful contacts.
The Challenge was open to New Zealand based companies, organisations, academics, researchers, health professionals and entrepreneurs, individuals and not-for-profit organisations . More than 500 people are now connected into the programme.
Participants could enter any type of health innovation product or service that had not already been fully commercialised in the United States. For example, entries could include software, hardware, medical device, bioactive or pharmaceutical products and services.
The Challenge brings together an extensive network of influential business and health experts from the United States and New Zealand, and include our judges and advisors from medical, academic and business backgrounds, as well as potential investors, buyers and partners. As participants move through The Challenge they will continue to receive expert advice and feedback from The Challenge Network.
Participants were encouraged, but not required, to submit an entry that fell into one of seven focus areas.
Entries relating to any of these areas will be evaluated based on an additional ‘Fit to Focus’ rating.
Participants submitted their health innovation ideas in the form of a robust business plan executive summary. They had the option of attending a launch workshop to learn more about The Challenge and international opportunities in the health sector in the United States. They also attended business development plan workshops to assist with the development of their entries.
Our judges selected 20 semi-finalists from over 100 eligible entries. The semi-finalists then attended a ‘pitch’ training workshop to better prepare for pitching their ideas to the judges. The judges will then select the finalists to enter the next round.
There are seven judges, with two from New Zealand and five from the United States:
The finalists will enter Round Two where they will receive professional services, mentoring, and business development support for six months. Depending on the stage of development of the entered product or service, assistance will be provided to help maximise their chance of commercial success in the United States. For example, some might get an opportunity to help develop their idea into a prototype/product before the United States roadshow.
All finalists will participate in a United States roadshow where they will be introduced to potential buyers, investors and partners. Following the roadshow, the judges will select a winner.
Selling good things outside of New Zealand is a real opportunity from The Challenge
Dr John Halamka - Judge
Chief Information Officer
Caregroup Healthcare Systems